Hard Benefits
Building from external benchmarks and a robust business case, we are able to enable clients to deliver tangible marketing cost savings.
- Equivalent to c. 5% of overall marketing spend
- Between 25%-50% real savings across marketing spend categories such as advertising production (TV, Digital and Press), Marketing Print, POS and marketing support materials and agency fees.
- Generally within shorter timeframes than clients are able to deliver using internal resources in isolation. In all cases the incremental benefit of achieving earlier realisation of savings more than offsets the additional external costs of using our services.
